Friday, November 6, 2009

Juicy Couture to Open Stores in Airports




What the Juicy Couture store at the Miami Airport will look like. Courtesy of Juicy Couture

Need a Juicy Couture fix before you fly? No problem.

Sky's the limit for Pamela Skaist-Levy and Gela Nash-Taylor of Juicy Couture -- the designer duo is opening a series of Juicy stores in airports around the world.

Juicy Couture's first airport shop will open this December in Miami International Airport's Terminal D, with subsequent locations set to open at New York's JFK Airport, Terminal 7 and at Taiwan's Tao Yuan International Airport, Terminal II in late January 2010.

Designed with the brand's mantra, "For Nice Girls Who Like Stuff" in mind, thes boutiques are meant to entertain shoppers, allowing them to "discover little details that make [them] laugh," a spokeswoman said.

The spaces will range in size from a mere 200-square-feet to larger, full-fledged stores, and carry apparel, accessories and kids' products, as well as gifts and luxury impulse items.

Inspired by the co-founders' love of shopping and travel, the airport outposts will eventually carry products inspired by each respective location, such as a "Choose Miami" shirt at the Miami airport.

"Come buy with me..."

No comments:

Post a Comment